Ascential - Group Customer Research Manager - London

Company:
Ascential
Brand:
Retail Week
Job function:
Marketing
Job type:
Perm Full Time
Location:
London, UK
Salary:
£ 0 - 0
Job ref:
LT-2
Close date:
20 October 2017
Plexus is the unification of our brands to accelerate our strategy of migrating print customers to digital and/or events revenue streams. Our award winning, market leading brands reach millions in some of the most influential business sectors – fashion, retail, architecture, construction & engineering and building services - through a mixture of content, subscription, data, digital products and networking events.

We are looking for a bright individual with strong collaboration and communication skills to join our central function, initially predominately focusing on our Retail Week brand, before moving to other brands throughout the group. The key purpose of this role is to execute proprietary customer/market research to provide detailed analysis, insights and recommendations to guide the development of the Company’s products, marketing and content strategies to maximize sale and ROI. 

Key Accountabilities 
  • Day-to-day ownership of customer research/insights for the Ascential brands - Planet Retail, Retail Week, One Click Retail, WGSN etc.
  • Design and execute both qualitative and quantitative research to gain customer insight, through client interviews and surveys
  • Manage research projects fully, including working with teams to understand business issues, designing the appropriate research, developing discussion guides or surveys, programming surveys into Qualtrics software and overseeing data collection, synthesizing results, developing report summaries and recommendations, effectively communicating/presenting the insights to key stakeholders and cross functional teams, and working with teams to ensure that insights are actioned
  • Utilize research best practices in order to employ traditional and innovative solutions to generate breakthrough and actionable insights
  • Formulate recommendations and deliver insights that lead to demonstrable business value
  • Collaborate with the Marketing, Sales, Product and Client Service teams to accomplish market strategy initiatives, as well as Customer Research/Insights counterparts throughout organization/regions.
  • Objectively represent the voice of the client at all times

Qualifications & Experience
  • Bachelor’s Degree
  • 5+ years of relevant hands on customer research experience
  • Must have sound knowledge and experience with quantitative and qualitative research approaches, with the ability to design, execute and analyse findings clearly and concisely, and translate key insights into actions
  • Must be highly analytical and able to think strategically to develop creative solutions to research challenges
  • Must have strong oral, written and presentation communication skills
  • Must have strong interpersonal skills, able to build working relationships with Marketing, Sales, Product, Client Services, and Senior Management teams and to work well with clients, customer panels, etc. 
  • Strong computer proficiency (Microsoft Excel, PowerPoint) and strong understanding on how to best present data to business teams.
  • Must be able to prioritize and manage multiple and competing demands in a fast paced, dynamic environment
  • Able to travel, as may be occasionally required
  • Experience and/or interest in digital services/B2B a plus

Personal Attributes 
  • Organised, clear, concise, and to the point
  • Excellent at managing multiple projects
  • Quick to understand business issues and design research accordingly
  • Strong collaborator and communicator
  • Has a can-do attitude, is proactive and takes initiative